Retired UNC basketball coach Roy Williams (Photo: UNC.edu)
More than 6,500 people in storm-ravaged western North Carolina had more than $10 million in consumer debt wiped out, thanks to Verizon and Forgive Co. The telecommunications giant and ForgiveCo, a Public Benefit Corporation, which focuses on debt forgiveness services for individuals experiencing financial hardship, announced the debt relief initiative during a press conference in Asheville.
The program, according to a press release, is part of Verizon’s ongoing commitment to the ongoing recovery effort following Hurricane Helene. Medical, financial and other debts of necessity were cleared for thousands of people who were unable to pay their debts.
“Verizon believes in the power of connection, not only through our technology but through the bonds we build with the communities we serve,” said Leigh Ann Lanier, Atlantic South market president for Verizon. “To the 6,500 individuals impacted by this initiative and the broader Western North Carolina community, we are with you.”
Verizon also donated $400,000 to United Way of North Carolina immediately following the storm.
Former UNC Chapel Hill basketball coach Roy Williams, an Asheville native, joined the effort to alert individuals that their debt had been forgiven.
“Verizon’s random acts of kindness will lift up thousands of North Carolinians that were left vulnerable to Hurricane Helene’s devastation, “ Willliams said. “These are challenging times, but I’ve seen the strength and resilience of this community. Verizon’s support is a powerful reminder that no one is alone, and together, we’ll rise stronger.”
Craig Antico, founder and CEO of ForgiveCo, said unpayable debt is a heavy burden that causes hardship for many hardworking Americans.
“Often triggered by sudden medical events or accidents, the impact of natural disasters can further destabilize families and limit opportunities for generations,” Antico said. “Through this effort, Verizon will bring transformative change to the lives of North Carolinians in crisis, leaving a lasting mark on future generations.”